I’m a freelance graphic designer based in Hayle, Cornwall.
With over 15 years' experience as a graphic designer, including senior roles within leading design agencies, I've had the opportunity to work with organisations of all sizes, from the NHS and National Trust to Centrica and the University of East Anglia.
Along the way I've worked on everything from city-wide wayfinding strategies and museum exhibitions to brand identities, websites and guidebooks for places like Edinburgh and Stirling Castle.
Brand design
Editorial design
Environmental design
Exhibitions & interpretation
Information graphics
Packaging
Print design
Signage & wayfinding
UX design
Wayfinding strategies
Web design
My Skillset
Notable Projects
2021
University of Exeter
2026
Working closely with the in-house design team, I developed a site-wide internal and external wayfinding strategy to complement the new brand identity, alongside a set of strategy and wayfinding design guidelines.
Historic Scotland
2025
Working closely with the interpretation team, I created visitor guidebooks for Edinburgh Castle, Stirling Castle and other historic sites, translated into six languages with over 30,000 copies printed.
South West Water & South West Lakes
2022
Doncaster City Council
South West Coast Paths
2024
I designed the 50th anniversary roundel for the South West Coast Path, creating a visual mark to celebrate five decades of one of the UK’s most iconic walking routes.
Bath Abbey
2023
As lead designer on the £19 million National Lottery-funded refurbishment of Bath Abbey, I designed the wayfinding system throughout the Abbey alongside the interactive exhibition within the new Discovery Centre.
Working as lead designer, I designed and developed the Value of Water Exhibition, a joint project between South West Water and South West Lakes Trust exploring the importance of water.
Working closely with Doncaster Council, I created a city-wide map and wayfinding strategy, alongside a series of interpretation totems exploring the city’s history.